Job Duties
- Leads the design process for packaging materials for products, including brainstorming, sketching and creating prototypes
- Evaluates consumer and market trends for packaging materials
- Collaborates with marketing and copywriters, translators, QC, to create eye-catching designs
- Presents designs using sketches and design software; ensures successful representation of clients’ brands
- Ensuring packaging designs accurately represent the company’s brand and ethos at an international standard.
- Selecting functional ideas and creating packaging mock-ups.
- Redesigns prototypes based on feedback from clients, engineers and consumer safety groups
- Preparing designs and colors for printing.
- Following up with printing companies to ensure the quality is consistent.
- Resizing ads, creating product ads, brand ads, transport ads, and preparing them for digital or offline printing.
- Working closely with the International and local marketing team to ensuring all offline and online designs requirements are fulfilled.
- Working closely with the digital marketing team to fulfil their needs when required.
Requirements
- Bachelor’s degree in, graphic design, art, or a similar field.
- Marketing experience would be preferable.
- Proven experience working as a packaging designer.
- Natural talent for design and a keen eye for detail.
- Experience with market research and product placement advertising.
- Familiarity with various packaging materials.
- Knowledge of consumer packaging FDA, health and safety regulations.
- 3D design software including CAD or AutoCAD is a bonus
- Excellent written and verbal communication skills.
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